Free (API)
$0
Limited rate limits, certain models
Product guideCloud LLM
Gemini
Google's multimodal AI. API and consumer product. Use cases, pricing, and Workspace integration.
02 · Use cases
What teams actually use it for.
- Drafting and summarisation
- Code generation
- Image understanding and generation
- Research and Q&A
- Workspace integration (Gmail, Docs, Sheets)
- Long-context analysis (up to 1M tokens)
03 · Pricing
What you'd pay.
Free tier (limited) + pay-as-you-go API. Token-based pricing per million tokens. Free in Google AI Studio to start.
Pay-as-you-go
Per token
Gemini 3.1 Pro: ~$2–$18/1M tokens depending on context; batch 50% discount
Context caching
Additional
Cached prompts incur extra fees
Workspace
Included in plan
Gemini in Gmail, Docs, Sheets, Meet; Business Plus and above
04 · Business fit
What to know before you commit.
It fits when
- 01 Strong multimodal (text, image, video)
- 02 Free tier for experimentation
- 03 Workspace integration for Google users
- 04 Long context window
- 05 Batch API for cost savings
It doesn't fit when
- 01 Pay-as-you-go can spike with volume
- 02 Workspace pricing increased 17–22% in 2025
- 03 Data sent to Google; check terms for training
When it makes sense
Good for businesses already on Google Workspace. API suits developers; Workspace suits teams wanting AI in Gmail, Docs, Sheets.
05 · Data handling
Where your data goes.
Summary
Paid API tier: prompts not used to improve Google products. Free tier: check terms. Workspace: data in Google cloud.
GDPR · Compliance
Google Cloud compliance; Workspace has data processing terms.
Sovereignty
Google Cloud regions available; Workspace data residency varies.
Reference
Next step
Want a recommendation for your workload?
Every team's fit is different. We model cost and ROI across cloud, self-hosted, and hybrid before recommending anything. Including this product.
Next step
Book a demo. Get the numbers back.
A real workload, two sentences. We price it across cloud, self-hosted, and hybrid, then tell you what we'd run — or tell you to wait.
No deckNo sales pressureWe'll tell you to wait if you should
Or email a workload to hello@althorizon.co.uk — one-page model back in 48h.
